Welcome to the new blog!

Welcome to the new Brent's Blog about light therapy! Over the next several weeks we will be changing the layout of the page/colors/etc to make our blog more visually appealing to you. Also, you...

Brent's Blog

How people purchase items is fascinating to me, and how they purchase light therapy devices seems to be no different.  They either know what they want, research it, and look for the best product with the best value, or they …

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Welcome to the new Brent’s Blog about light therapy! Over the next several weeks we will be changing the layout of the page/colors/etc to make our blog more visually appealing to you. Also, you will be receiving an email with …

There are no comments, click here be the first one!

Commercial Worldtop comments

So You Think You’ve Got the Perfect Infomercial Product! People are always unpredictable. Over the years, whenever I talk to people about infomercials or our product, most have in their head some product they think would sell, and if I …

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Have you ever been to a Chiropractor? For some that question seems ridiculous. “Of course, go all the time.” Not for my family. My family had never gone to one. When I say my family, I mean the entire history …

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It’s not working

When you look at yourself in the mirror each morning, which of these three things do you say? -Holy cow I’m getting old? -I wish I had enough money to get my eyelids done? -I just look better and better …

 

Live or Memorex?

Live or Memorex? Are you old enough that you remember that slogan? Remember the guy singing, and his voice shattered a crystal wine glass? Why is this on a Light therapy blog? Well, I recently travelled around the country (evey …

 

Marketing Light

I’ve seen a lot of Light therapy devices, and the biggest question remains. Is the market ready for Light therapy? Not the supermarket. Don’t expect Safeway to have light therapy anytime soon. The question isn’t, is the consumer ready for …

 

Let’s talk about Joules baby…

Doing product comparisons? I’m just amazed when I read that a device puts out 60 joules per cm/2. What does that mean? Is it possible? Let’s break it down. Imagine a rap video with this lingo in it. Snap! I …

 

What is that thing?

I was updating our business plan, What a thrill….My least favorite thing, next to hitting my head on a doorway. Anyways, one of the points of consideration of any business that sells a product is having it in a retail …

 

Been to China?

We recently went to China to review some of our manufacturing processes.  You ever sat on a plane for 12 hours?  I’m 7’ tall.  Here is the first memory of the trip.  Airplanes just aren’t designed for people. I imagined …